Initiative seeks to drive customers to ADA dentists, use ADA Seal-accepted products
Customers visiting CVS Pharmacy — particularly the oral health aisle — may see the signs: “Need a replacement? Every 3-4 months replace your toothbrush to clean effectively.”
Another reads: “More than just fresh breath. Mouthrinses can help prevent cavities or gum disease.”
The signs then prompt the customer to consider products that have received the ADA Seal of Acceptance.
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